Bill Petch

Bills relationship with Holland Park Lions dates back a decade when he became the CEO of the Leukaemia Foundation of Qld. Holland Park Lions was responsible for the establishment of the Leukaemia Foundation in 1975 and has continued to support its activities to this day.

With three decades of experience in the third sector Bill has become established as a leader in social innovation.

Bill began his career building award winning corporate responsibility and social impact programs for Barnardos in Australia and the United Kingdom in partnership with the likes of HSBC, Vodafone, J&J, Aldi, OfficeMax and Sass&Bide to name a few.

This success led to his appointment as CEO of Leukaemia Foundation where he transformed the organisation, conducting one of the largest and most comprehensive stakeholder discovery studies that identified over 700 unmet needs all linked to issues relating to access to healthcare.

He merged the organisation to become truly stakeholder centric and then led to the development of the innovative Zero Lives Lost strategy and the release of the very first ‘State of the Nation’ report on blood cancer in Australia. Bill established a landmark national taskforce into blood cancer and delivered the first national action plan that has mapped the next decade of structural reform to improve equity of access to treatments, new emerging therapies and to improve survivability and quality of life. Bill also established the first trail enabling program to increase access to new therapies and the first genomic blood cancer trial to improve outcomes for hard-to-treat cancers.

Since leaving the Foundation, Bill has continued to champion unmet patient needs and improvements to the health system.  He currently co-Chairs All.Can Australia, part of the international multi-stakeholder advocacy organisation improving the effectiveness and efficiency of cancer care by focusing on and advocating for what matters to patients. He has led the development of the first hybrid pan-tumor patient navigation program that can utlise A.I. to triage patients early and promote equitable access and navigation to services.

Bill is also a director of the Prince of Wales Hospital Foundation helping them become more sustainable and focus on healthcare innovation. His work has also encompassed respiratory health, eye health, GI health and digital health transformation.

In his spare time Bill has helped establish medtech start-up Chimera Legacy Foundation that is disrupting the traditional patient journey using a digital platform and virtual reality to help patients become more informed, engaged, and connected. Holland Park has helped this organisation from its inception supporting programs like holiday from hospital.

Bill holds a range of postgraduate qualifications in Politics, social impact, marketing, and leadership.